317-289-4965Why are digital marketing statistics important?
We know we need to prove the point of our work with digital marketing statistics, but here are a few other reasons why making 
data-backed decisions in marketing is so important:
- Statistics help you prioritize your efforts. If you’re implementing a multi-channel marketing strategy, you’ll want to know how certain platforms will perform compared to others. With statistics to back your choices, you’re able to know what channels might require more resources over others.
- Digital marketing statistics help you stay competitive. With these data points, you’re able to know what others are doing—which can help you jump ahead of your competitors.
- Stay on top of trends. Data reveals patterns and digital marketing trends that can help you to identify strategies and platforms where it might make sense to be an early adopter.
- Data can make room for other strategies. When you’re leveraging digital marketing statistics, you have full confidence in what’s going to work. That way, you can spend less time sweating your strategy and focus on other tasks, like auditing your website! After all, your digital marketing efforts will be fruitless without a strong website.
2022 digital marketing industry statistics [...]