YES………I’m back to showing-off my ’80’s Music Trivia skills with Motley Crue’s hit song: (Girl) Don’t Away Mad – (Girl) Just Go Away. It may sound funny, but are you telling your clients – THE SAME THING?
When I speak to clients about their current website, one of the first things I ask is: ‘Why do you have a website’? Hands-down: the number one answer is always “because my competition does”. After I get off the floor, my second question is: “Do you feel your website best-represents your company and your brand”? The answer (most of the time) is NO, but I can’t afford a ‘good’ website. But, what the REAL question should be is: can you afford NOT to invest in what many consider to be your ON-LINE ‘Store Front’. [...]