5 Things You Should Never Have on Your Website

Your website is like your digital business card – it’s how you make a first impression on potential customers and clients. Or (as I ALWAYS say):  It’s your DIGITAL STOREFRONT.  So, you want to make sure that your website is representing you in the best possible light. To do that, there are some things that you should avoid having on your site. Below, we’ll go over five of them.


1. Outdated Information

Your website should be kept up-to-date with accurate information. If a potential customer or client comes to your site and sees that the information is outdated, they may not bother doing business with you. They’ll likely move on to a competitor’s site that has more current information. Search Engines also like an up-to-date website that is constantly creating new content and updating information. It shows the search engines that you are a real website and functioning business.

2. Poorly Written Content

The content on your website should be well-written and free of errors. If it’s not, it will reflect poorly on your business. Potential customers and clients will think that you don’t care about your online presence and that you’re not professional. Take the time to proofread your content before publishing it to avoid making this mistake.


3. Outdated Design

An outdated website design can make your business look dated and unprofessional. If your website looks like it was designed a decade ago, potential customers and clients will likely move on to a competitor’s site that has a more modern design. Invest in a quality website design that will represent your business well. Customers expect easy navigation and a user-friendly site so make sure this has been thought about when designing your website. 

4. Slow Loading Speed

A slow-loading website is frustrating for users and can cause them to leave before even seeing what you have to offer. Visitors will not wait around for a slow website to load. If your website takes more than a few seconds to load, you need to improve your website speed. There are a number of ways to do this, such as optimizing/compressing your images.


5. Device Responsive

Lastly, when a website is responsive, the layout and/or content responds or adapts based on the size of screen they are presented on. A responsive website automatically changes to fit the device you’re reading it on.  If you have to ‘pinch, squeeze or expand’ a website on your mobile device…….it is NOT Mobile Optimized.  And, that will KILL your SEO ranking.


Other things that can make your Website Look Unprofessional:

You need to be careful about the images you use on your website. Using low-quality or blurry images can make your website look untrustworthy. Make sure that the images you use are high-quality, clear and relevant to your company.

Finally, having spelling and grammar errors on your website can make it look extremely unprofessional. Be sure to proofread your content before you publish it. If you do not have time to proofread it yourself, you can hire a professional proofreader to do it for you.

By avoiding the above, you can make sure that your website is representing your business in the best possible light. Your website is an important part of your online presence, so make sure it is up-to-date, well-designed, and free of errors!