Month: May 2025

I’ve always had a PRO-ACTIVE approach when it comes to Marketing/Sales. I learned early enough in my career that you ‘face’ situations early (& often) BEFORE things get “out-of-hand’ with a client.

YES……..it does suck to ‘fess-up’ IF a Marketing Plan that you (originally) came up with isn’t working, but at least you have a chance to fix it………BEFORE you get FIRED by the client.  Because:  IF you stick your head-in-the-sand and don’t deal with it <right away>……….I can GUARANTEE it WILL happen. [...]  Read More